New billboard campaign highlights 0.3% of the nation will decide next prime minister

PUBLISHED: 10:07 25 June 2019 | UPDATED: 10:07 25 June 2019

The new Led By Donkeys billboard campaign. Photograph: Twitter.

The new Led By Donkeys billboard campaign. Photograph: Twitter.

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A new billboard campaign highlights how just 0.3% of the nation will get to decide Britain's next prime minister.

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The campaign, launched by Led By Donkeys, will see billboards appear across the UK to inform people of just how few will get a say in who gets the keys to Number 10.

The group tweeted: "The Conservative Party is about to foist a charlatan on our country and 99.7% of us are being given no say whatsoever."

The first billboards have gone up in Christchurch in Dorset and in Greenwich.

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The videos and photographs are gaining traction on social media.

One tweeted: "Democracy is very flexible in the world of Brexit. When it suits you, a 52% majority is the will of the people.

"If that's not convenient and you want to avoid letting voters change their minds, a 0.3% minority is the will of the people."

Another said: "17 Million people did NOT vote for Boris.

"17 Million people did NOT vote for @Jacob_Rees_Mogg 's version of Brexit.

"17 Million people did NOT vote to have a new financial crisis foisted upon them."

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