Sky News launches new station that promises to be ‘Brexit free’

PUBLISHED: 15:20 15 October 2019 | UPDATED: 15:58 15 October 2019

Sky's new news station promises to be Brexit free. Photograph: Sky.

Sky's new news station promises to be Brexit free. Photograph: Sky.

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Sky News has announced plans for a new television station that will be free from Brexit news.

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The new pop-up channel will go live from Wednesday 16th October and will air between 5pm and 10pm between Monday and Friday.

The station is in response to a study that claimed a third of people are avoiding the news entirely with 71% of people blaming frustration surrounding Brexit.

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The analysis found 60% believed the Brexit news was having a negative impact on their mood, while 40% they felt powerless to influence events.

John Ryley, head of Sky News, said: "Sky News Brexit-Free is a bold approach but listening to public opinion over the past weeks and months, it's something we know our viewers will find valuable.

"Brexit is an historic story that has a major impact and we will continue to give it comprehensive coverage. The new channel simply gives people the option to take a break from Brexit, apply a filter to their headlines and hear about issues away from Westminster and Brussels with a focus on hard-hitting, original journalism."

The station will be available on Sky channel 523 and also streamed on YouTube.

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Almost four years after its creation The New European goes from strength to strength across print and online, offering a pro-European perspective on Brexit and reporting on the political response to the coronavirus outbreak, climate change and international politics. But we can only rebalance the right wing extremes of much of the UK national press with your support. If you value what we are doing, you can help us by making a contribution to the cost of our journalism.

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